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Analyst- Membership Rewards Marketing

Analyst- Membership Rewards Marketing

locationNew York, NY, USA
PublishedPublished: 11/23/2024
Marketing / Communications / PR
Full Time

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

The US Consumer Marketing team (USCM) is part of the US Consumer Services Group and is responsible for making membership essential by creating and delivering world class marketing for our differentiated products and services that drives demand and inspires engaged card members across the customer lifecycle.

The US Membership Acceleration teams sits nestled within US Customer Loyalty Marketing (USCLM) as a critical and foundational arm to deliver marketing on behalf of the enterprise to win the hearts, minds and wallets of our customers and deliver on the brand promise.

The Membership Rewards Marketing Analyst will be tasked with helping to create and execute strategies that inspire Card Members to redeem their Membership Rewards points. This role is ideal for you if you are a customer-centric, collaborative, data-driven marketer that is eager to make a big impact on the business. 

Responsibilities

  • Help develop marketing strategies that educate and inspire Card Members to redeem their Membership Rewards points
  • Lead campaign execution in partnership with our Marketing Enablement Team, caring for targeting, compliance and brand reviews, testing, and more
  • Partner with the Membership Rewards Product Team to execute and market targeted and broadscale redemption offers
  • Track, assess and report on marketing results whilst identifying actionable learnings that will inform marketing strategies.
  • Continually advance our strategy and performance by innovating our tactics and applying a test & learn approach.

Minimum Qualifications:

  • 1-2 years of digital marketing execution experience.
  • Strong project management skills with attention to detail and the ability to prioritize effectively.
  • Excellent analytic skills, with the ability to use data to make informed decisions and translate insights into winning strategies.
  • Collaborative approach, and the ability to partner effectively across band levels.
  • Proactive self-starter with the ability to take initiative, adapt well to change, and problem-solve independently.
  • Exceptional oral and written communication skills.

Education: 

  • Bachelor’s / 4-year degree Required

Salary Range: $55,000.00 to $105,000.00 annually + bonus + benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

  • Competitive base salaries 
  • Bonus incentives 
  • 6% Company Match on retirement savings plan 
  • Free financial coaching and financial well-being support 
  • Comprehensive medical, dental, vision, life insurance, and disability benefits 
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy 
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) 
  • Free and confidential counseling support through our Healthy Minds program 
  • Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site.

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for this position.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

US Job Seekers/Employees - Click here to view the “Know Your Rights” poster and the Pay Transparency Policy Statement.

If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.